Chasing Bolt: Episode 2, Paris 2010

Usain Bolt and PUMA Running give you an exclusive behind-the-scenes look at the life of Usain Bolt, the World's Fastest Man. Hundreds of millions of people see his races, but few know what it's like to be Usain Bolt off the track. Episode 2 continues the journey in Paris where we meet graphic artist Veenom. We tasked Veenom with creating a custom race singlet for Usain based on the inspiration of the in-line Bolt Collection graphics. Veenom instantly picked up on the lion to create a bold and compelling design for Usain. The singlet was well received by Usain and his fans . . . after posting a picture of the singlet on his facebook page, Usain received hundreds of responses from his fans. For more information, head over to or follow @pumarunning on Twitter. Creating your own twitter content? Use #chasingbolt and we'll be sure to see it!

  • PUMA Running The Running Team
  • Written on: July 28, 2010